At this year's SummerSlam, WWE fans are in for a breath of something bold.
WWE today announced a new partnership with Breath Death, the brand behind the wildly disruptive mint movement taking the internet by storm. With millions of views, nonstop hype across social media and a digital fanbase that doesn’t quit, Breath Death has redefined what it means to make an impact in and out of the ring.
Known for its raw, unapologetic approach to freshness, Breath Death will debut its first-ever product and category-defining innovation – Crystal Breth – at SummerSlam, live from MetLife Stadium in New Jersey on Saturday, Aug. 2 and Sunday, Aug. 3, with limited availability at the SummerSlam Superstore at American Dream (open Friday, Aug. 1, through Sunday, Aug. 3) and the SummerSlam Team Store at MetLife Stadium (open from gates to close on event days).
This explosive collab features exclusive, limited-edition WWE x Breath Death Crystal Breth tubes, available only at official WWE merch locations during SummerSlam weekend. Designed as an exploding mint crystal that delivers an arctic blast of potent peppermint and undeniable instant confidence, Crystal Breth combines high-impact flavor with a crystalline look and feel unlike anything else in the ring – or your pocket.
With cutting-edge, no-fake-stuff ingredients and packaging that looks like it belongs in a championship match, this is not your average mint. Breath Death brings the same energy and intensity fans expect from WWE: bold, fearless and ready for anything.
Only a limited number of collab tubes will be available, so be sure to grab yours this weekend at SummerSlam before they’re gone.
Smell good. Fight dirty.
Breath Death x WWE.
See you at MetLife Stadium.
Follow @getbreathdeath on all platforms and visit www.getbreathdeath.com to shop, sign up and join the minted movement.