Unleashing a Rattlesnake

Jan. 8, 1996

“The Million Dollar Man” searches for years to find a Superstar worthy of holding the Million Dollar Title. He finds his successor in early 1996, introducing The Ringmaster to the WWE Universe. By March, Ringmaster shaves his head and changes his moniker to “Stone Cold” Steve Austin. Though Austin is on his own by summer, it is DiBiase who opens the doors of WWE for The Texas Rattlesnake.



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